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Publication Date: 09/1/2010
Archive >  September 2010 Issue >  Hi-Tech Events > 

FABTECH in Atlanta: Competing Better
Dearborn, MI — FABTECH, slated for November 2-4 at the Georgia World Congress Center in Atlanta, GA, will kick off with a keynote session on Nov. 2 titled, "Diversify Your Business or Die," focusing on the importance of diversification in today's manufacturing environment, will be moderated by Paul Veryser, strategic leader at Novitas Advisors.

A panel of experts including Roy Verstraete, president and CEO of Anchor Danly, Sam Strausbaugh, managing partner of Defiance Metal Products, and Brent Schwartz, vice president of engineering for MetoKote Corp., will discuss what diversification practices work and which don't, plus the risks and rewards of various diversification options.

"In today's manufacturing environment, relying on one customer, one market or one process can spell certain death, but understanding the choices and deciding how and when to diversify can be complex," said Randy Kish, exhibition marketing manager with the Precision Metalforming Association, a show sponsor. "This session will provide first-hand perspectives and insights to jumpstart and grow your business."

The "Make Green by Going Green" discussion on Nov. 3 led by Kristin Pierre, green supplier network manager with the U.S. Environmental Protection Agency (EPA), will review how manufacturers can gain a competitive advantage through sustainable practices.

Panelists Mary Ellen Mika, energy and environment manager for Steelcase, Inc., Jon DeWys, owner of DeWys Manufacturing, and John Spangler, technical steward, Caterpillar, will provide insight on how implementing a practical lean and green approach to consuming water, gas, utilities and raw materials can benefit both the environment and the bottom line.

"Case study after case study, the pursuit of sustainable manufacturing practices and execution of conservation principles have proven profitable for manufacturers," said Mark Hoper, FABTECH show co-manager. "Our panelists will share examples of how they've done it and how companies can improve their bottom line by going green."

The event is cosponsored by the American Welding Society (AWS), Fabricators & Manufacturers Association Int'l (FMA), Society of Manufacturing Engineers (SME), Precision Metalforming Association (PMA), and Chemical Coaters Association International (CCAI).
Contact: Fabtech 2010, CompuSystems, P.O. Box 541, Brookfield, IL 60513-0541 fax: 708-344-4444 or SME, One SME Drive, Dearborn, MI 48121 800-733-4763 or 313-271-1500 fax: 313-271-2861 Web:

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