Monday, August 29, 2016
VOLUME -24 NUMBER 10
Publication Date: 10/1/2009
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ARCHIVE >  October 2009 Issue >  Management > 
Competitive Analysis Supercharges Marketing


Better focused positioning, increased market share, more qualified leads and reduced cost of marketing — these are some of the benefits that competitive analysis, when used in PR, can bring to industrial and high-tech companies.

 
 
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