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May 2008 Issue
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IPC and Las Vegas Good Mix, Good for Business
Bannockburn, IL — Audited attendance figures for IPC Printed Circuits Expo
and the Designers Summit held April 1-3, 2008, at Mandalay Bay Resort & Convention Center, Las Vegas, showed significantly increased participation. The educational offerings including the Technical Conference, Tutorials/Workshops, Management Meetings and Designers Day put the event in the IPC record books with 2,773 educational program attendees, a 45 percent increase over 2007.
The increased participation was evident throughout the show. Many committee meetings were packed, luncheons were filled to capacity, and special events like the Women in Electronics networking meeting and first-timers breakfast were standing room only.
Michael Kuczynski, product engineer, Medical Healthcare Diagnostics Inc., Siemens, Tarrytown, NY, was one of the attendees of the record-breaking educational program. "It's only the second show I've been to and I wasn't disappointed. The professional development courses were well worth taking and the technical presentations I attended were just as informative. Aside from the miles put on the shoes, it was a great way to start the year."
The IPC Shows brought the entire electronic interconnection industry together and Doug Vaught, a PCB designer for QuEST, LLC, Wellington, Missouri, believed that was a key benefit of the event, "It was a great selection of technical presentations, and combining design with assembly and PCBs, certainly increased the value of the conference. The Las Vegas venue also worked great."
To punctuate the fact that IPC APEX EXPO
is global, international attendance grew from 12 percent in 2007 to 16 percent in 2008, with representatives from 47 countries. Total verified attendance was 5,102.
The exhibitor base was as strong as ever before with 442 exhibiting companies. Exhibitor attendance for 2008 was 4,174, bringing total verified visitors for the event to 9,276.
These numbers only tell part of the story. As an exhibitor, Christopher Perry, EMC Global Technologies, Doylestown, Pennsylvania, said, "The show was really good. We are very pleased with the traffic and the leads. Nice work!"
IPC President Denny McGuirk said the responses from exhibitors and attendees validated the choice to move the event to Las Vegas. "Judging from the preliminary results of surveys from both attendees and exhibitors, Las Vegas was an unqualified hit. When we asked, "How was Las Vegas as a destination for an IPC show?" 45 percent of attendees gave the event the highest rating — they loved it," McGuirk said. This is probably why, he explained, the exhibit hall attendee spent on average 16 hours on the show floor. "To me the acid test for any event is, would the attendees recommend the event to their colleague. Ninety-two percent of the attendees who responded to our survey said they would, and that's incredible."
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