U.S. Tech Interactive Advertising Rates
Table 1 -- Monthly rates for standard, shared-location advertisements
| |
Ad Type
|
Size, pixels, w x d
|
Location |
3 consecutive months
|
6 consecutive months
|
12 consecutive months
|
| A
|
Icon |
135 x 65 |
Client selected |
$160 |
$140 |
$100 |
| B |
Tile |
125 x 125 |
” |
200 |
170 |
120 |
| C |
Leaderboard |
728 x 90 |
” |
500 |
425 |
300 |
| D |
Boom Box |
300 x 250 |
” |
400 |
340 |
240 |
| E |
Skyscraper |
125 x 600 |
” |
460 |
390 |
275 |
| F |
Half Page |
300 x 600 |
” |
650 |
550 |
390 |
Standard advertisements are priced to appear on a rotating basis with four other advertisers sharing the same location (Table 1).
Exclusive, non-shared locations bring up the advertisement each time the selected location/page is served (Table 2).
Table 2 -- Monthly rates for exclusive, non-shared locations
| |
Ad Type
|
Location
|
3 consecutive months
|
6 consecutive months
|
12 consecutive months
|
| A |
Icon |
Client selected |
$250 |
$210 |
$150 |
| B |
Tile |
“ |
310 |
260 |
185 |
| C |
Leaderboard |
“ |
810 |
675 |
480 |
| D |
Boom Box |
“ |
625 |
520 |
370 |
| E |
Skyscraper |
“ |
715 |
595 |
425 |
| F |
Half Page |
“ |
1010 |
840 |
600 |
Note: 100% premium for front page exclusive web advertisements
Table 3 -- Monthly rates for autoplaced advertisements
|
|
Ad Type
|
Location
|
3 consecutive months
|
6 consecutive months
|
12
consecutive months
|
| A |
Icon |
Autolocated where available |
$100 |
$85 |
$60 |
| B |
Tile |
“ |
130 |
110 |
80 |
| C |
Leaderboard |
“ |
320 |
270 |
190 |
| D |
Boom Box |
“ |
260 |
220 |
160 |
| E |
Skyscraper |
“ |
300 |
255 |
180 |
| F |
Half Page |
“ |
420 |
360 |
250 |
Autoplaced advertisements appear in locations that have not been client selected and are served sequentially with other same-size autoplace ads. Scores of positions for autoplaced ads are available on zoom pages covering specific product releases, specific news articles, and other excellent content areas. (Table 3).
U.S. Tech Interactive Ad Rates -- Chinese Site
You can link to U.S. Tech Interactive/Chinese from www.us-tech.com. The fully translated Chinese site is slated for launch with the August issue, which will appear on-line, in Chinese, in mid-September.
Advertising Rates -- Price listed above also apply for placement of advertisements on the Chinese site. Advertisers who participate both in the U.S. and Chinese sites with same-size/same-served ads will enjoy a 35% discount of both ads.
Ad translations. We can provide Chinese translation services and web ad preparation. U.S Tech has retained the services of native translators capable of presenting your products and services in Mandarin Chinese. Ask your sales representative for rates and assistance.
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