US-Tech Online. -> Print Advertising Rates and Deadlines

Print Advertising Rates and Deadlines

Newspaper Advertising Rates and Specifications
Good news for U.S.Tech advertisers -- we are holding our rates (no increase) for 2008, despite rising paper costs. We plan to make up for cost increases with bigger and better issues, rather than increasing rates for advertisers.

2008 Tabloid Page Display Rates (black and white)

SIZE DIMENSIONS 1X 3X 6X 12X

Tab Page 9 1/2”x 13 1/2” 3881 $3499 $3110 $2717

1/2TabPage(h) 9 1/2” x 6 1/4” 2582 2274 2018 1764

1/2 Tab) Page (v) 4 1/2” x 12 3/4” 2582 2274 2018 1764

1/4TabPage(v) 4 1/2’ x 6 1/4” 1554 1401 1244 1082

2008 Junior Page Display Rates (black and white)

SIZE DIMENSIONS 1X 3X 6X 12X

Junior Page x 10" $3136 $2828 $2510 $2201

1/2 Jr Page (h) 7” x 5” 1892 1710 1518 1328

1/2 lsland Page 4 1/2" x 7 1/4” 1675 1450 1275 1109

1/3 Square Page 4 1/2" x 4 3/4” 1355 1218 1082 945

(h) = Horizontal (v) = Vertical

(2008 Classified Rates (black and white)

SIZE DIMENSIONS 1X 3X 6X 12X

l - 2.5 inches l column only; $132/in. $124/in. $113/in. $108/in.

deep 2.25” wide

3+ inches 1 column only; $112/in. $106/in. $96/in. $92/in.

deep 2.25” wide

Color charges

2 - Colors $200

4 - Colors $500

Preferred position

Inside front +25%

Inside back +25%

Back page +25%

All other guaranteed positions +10%

Commissions
15% to all recognized agencies, with materials provided

Terms
30 days net; 2% discount if prepaid before closing

Ad Material Deadlines

We request Adobe Acrobat PDFs, with embedded fonts and images distilled to no less than 200 dpi.

Month Special Feature Ad Material Deadline

FEBRUARY Components and Distribution 1/11

MARCH PCB & Assembly 3/7

MAY Test & Measurement 4/11

JUNE SMT & Production 5/9

JULY Assembly & Packaging 6/20

AUGUST Test & Measurement 7/25

SEPTEMBER PCB & Assembly 8/29

OCTOBER Components & Distribution 10/3

NOVEMBER Test & Measurement 11/21

Send your ad materials early to secure optimum positioning in the newspaper.